Dongdaemun Design Plaza (DDP)

Opened in 2014, the DDP quickly became South Korea’s architectural masterpiece. This expansive plaza features museums, shops, exhibition halls, coffee shops, and display areas. It also hosts various cultural events, including the renowned Seoul Fashion Week.

Daehangno

The heart of Korean performing arts, Daehangno is filled with theatres, museums, galleries, and coffee shops. Nearby Maronie Park features regular performances by buskers, adding to the area's vibrant atmosphere. It's an ideal spot to soak up local culture and enjoy a leisurely visit. While you're there, consider stopping by Hakrim Dabang, Korea’s oldest coffee shop, which has been serving customers since 1956.

Naksan Park

Founded in 2002, the park features attractions like an exhibition hall, a hexagonal pavilion, and sports facilities including basketball and badminton courts. Despite its modest height of just over 100 meters, it offers stunning views of Seoul and Namsan Tower. The park is also part of the Seoul City Wall walking trail, where visitors can explore Korean history and enjoy panoramic views of the city.

Seoul Yangnyeong Market

Korea’s largest medicinal herbs market distributes over 60% of the country's medicinal herbs. As you enter, you'll be greeted by the rich aromas of traditional Korean herbs, with ginseng being particularly notable. Visit the medicinal herbs experience area to try traditional foot baths, acupuncture, aromatherapy, and even cooking experiences.

Dongdaemun Fashion Town

If you love the idea of “shop till you drop,” the DDP Fashion Town is perfect for you. This vibrant area features numerous traditional and modern markets and shops, many open 24 hours a day. It’s an ideal spot to explore Korean fashion and find something that fits your unique style, with options to suit every budget and taste.

L'atelier

Step into 19th-century France at this interactive museum, where you can admire works by Claude Monet, Vincent van Gogh, Edouard Léon Cortè, Maurice Utrillo, and others. Immerse yourself in the Post-Impressionism art scene, converse with painted figures, and enjoy musicals, hologram talk shows, and more. It's a unique experience that transports you through time and art.

Ihwa Mural Village

Once slated for demolition, this neighborhood has been transformed by local authorities into a vibrant art destination. Renowned for its artistic displays, it also offers beautiful views of the city. As it remains a residential area, please be respectful and considerate during your visit.